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Confessions of a conference speaker – Part 3
When you are communicating with someone, whether it be a single person or an entire audience (as with a public speaker), it is not just for information, but for transformation. The thing about transformation is that it often takes place in a series of steps. So, we must show people the next step they can take. This was a lesson that I did not grasp as a young pharmacist or when I first started speaking. -
What's your exit strategy? How to tell when it's time to shut your pharmacy's doors
We are often asked by our clients, “How long will it take for you to sell my pharmacy," to which they seem to expect an answer of “three to six months.” A better question is: how long will it take to plan and execute my exit correctly?