Going bigPeninsula Pharmacies' superior service, innovation and marketing build growth in A tough market NF NEWS: Report warns of threat to independents Cross-merchandising can boost OTC sales Self-care in a time of transition Strong flu season revitalizes cough and cold sales Demand for nighttime varieties is outpacing the adult cough/cold and flu category by 26% Innovation drives natural health products The drug channel owns about 54% of the total nutritive market, which includes vitamins, minerals, single herbals and nutritional supplements Eye care sees slow and steady gains OTC shelves are swelling with an expanding range of eye lubricants available as drops, ointments, gels and mists More growth for incontinent products The latest marketing strategies attempt to change perceptions by featuring active people, both young and old Energy sector adds oomph to OTC sales The growing importance of pharmacists as OTC advisors First Previous 63 64 65 66 67 Next Last