Marketing Tactics

BURNABY, B.C. | British Columbia’s Knowledge Network, a viewer-supported public broadcaster, has commissioned a six-part series and interactive website to share the stories of women and men who support, manage and work in the emergency department at Vancouver General Hospital.

Canadian hip-hop artist Drake thought that making a music video in a small town Shoppers Drug Mart would be a low key affair. He was wrong.

This Italian gem sparkles all year long, but visiting in winter is like having a private audience

The two sides are still seeking an agreement by Dec. 31, and in the meantime, the AMA is asking doctors to reach out to patients.

The Ontario Nurses’ Association’s (ONA) popular ‘Value the Invaluable’ ad campaign is expanding today as new transit shelter ads are unveiled across the province.

Site touted as a “one-stop shop” for obtaining information on international travel.

Pfizer Canada may have lost its patent on Viagra but the drug company is determined to hold onto market share by competing head on with generic versions.